A very creative office setting

Motivate Expands into New Office Space

Street artist L7M colors Motivate office expansion with energetic three-piece canvas art from Motivate on Vimeo. Ready to grow? We did. Motivate’s office space expansion is…


Top Brands Ahead of the Game in Reaching South Asians

With a population size estimated at 3 million, South Asian consumers can’t be disregarded. They’re also the wealthiest Asian-origin segment in the U.S. today. With over $20…


Case Study: Influencer Marketing With Latina Bloggers Over-Delivers

A leading CPG brand turned to Motivate, the leading specialized insights and media partner for reaching Multicultural, Youth and LGBTQ segments, to build brand awareness with…


Motivate Announces Groundbreaking LGBT Population Projection Study

Motivate, the leading specialized insights and media partner for reaching Multicultural, Youth and LGBTQ segments, released its 2015-16 LGBT population projection dataset. The…


10 Facts About the LGBTQ Consumers

At an estimated buying power of $884 million, the LGBTQ community is a market with significant influence. One of the leading ways to connect with the LGBTQ community is through…


6 Differences Between Millennials and Generation Z

Generation Y (also referred to as millennials) is the latest generation to make a big economic impact in the U.S., but it will be soon be followed by Generation Z. Gen Z…


5 Things to Know When Marketing to LGBTQ Consumers

The prominence of the LGBTQ community has grown over the past couple years. With the recent legalization of same-sex marriage throughout the country, the LGBTQ community has…