6 Successful LGBTQ Influencer Partnerships
By integrating LGBTQ influencers into your marketing strategy, not only do you expand your brand awareness within the nuances of the LGBTQ…
7 Opportunities to Reach LGBTQ Consumers in Q3 and Q4
To develop a marketing strategy that reaches the 9.3 million LGBTQ adults in the U.S., you’ll need a comprehensive understanding for annual…
11 LGBTQ Hashtags That Drove Brand Engagement
LGBTQ marketing has gone mainstream. That much is clear. So how do you begin to foster a relationship with these consumers?…
As Trump Era Brings About Uncertainty in LGBTQ Community, More Consumers Increase Their Business with Pro-LGBTQ Companies According to SureShot Survey
The Trump era continues to impact LGBTQ, as many disclose their insecurity about the ambivalence of their rights. Thus, consumers are…
2017 ANA Multicultural Marketing & Diversity Conference Recap with Motivate’s Joel Shoemaker
The 2017 ANA Multicultural Marketing & Diversity Conference, presented by Time Inc. in Miami Beach, Florida from Nov. 5th-7th, featured…
11 Successful LGBTQ Marketing Campaigns from 2017
Looking back at 2017’s LGBTQ marketing and advertising campaigns, there were many brand messages that struck a chord with LGBTQ consumers. Progressive brands upheld LGBTQ rights…
LGBTQ Highlights and Takeaways from the 2017 ANA Multicultural Conference
Two major highlights from the 2017 ANA Multicultural Conference, relevant to LGBTQ marketing, showcased how brands are embracing…
2017 ANA Multicultural Marketing & Diversity Conference Recap With Motivate’s Leadership Team
The 2017 ANA Multicultural Marketing & Diversity Conference, presented by Time Inc. in Miami Beach, Florida from Nov. 5th-7th, featured…
Multicultural LGBTQ: Caught Between Two Worlds and What It Means For Marketers
“No Blacks. No Asians. Just a preference.” We’ve seen that phrase on the profiles of many LGBTQ social apps. Is it just a preference,…
LGBTQ marketer Joel Shoemaker Joins Motivate as VP of LGBTQ Division
Motivate Inc., the leading specialized insights and media partner for reaching Multicultural, Youth and LGBTQ segments, is pleased to…